Vida Downtown unveils the unique and sparkling Swarovski installation for the holidays

Swarovski’s Infinite Aura Collection at Vida Downtown

In celebration of the festive season, Vida Downtown is excited to welcome the holiday guests with a unique sparkling installation of Swarovski’s Infinite Aura Collection, in collaboration with Dubai-based firm, Pontem Interiors.

Vida Downtown, where design and innovation meet convenience and interactivity, will be presenting a stimulating and immersive environment this holiday season to further underline its positioning as a lively and vibrant hub that inspires mind with its warmth, simplicity and creativity.

Swarovski’s 120-year heritage, superior craftsmanship and mastery of light are truly defined in the Infinite Aura collection. The exclusive crystal cut collection conjures a vision of infinity to transform architectural spaces into unique spaces.

Swarovski’s Infinite Aura Collection at Vida Downtown
Swarovski’s Infinite Aura Collection at Vida Downtown

The Infinite Aura chandeliers, reimagined specifically for the festive occasion, consists of a sleek metal disc that holds a ring of precision-cut Swarovski crystals inside its rim. When illuminated with LEDs, the polished circle creates an extraordinary illusion that sends the crystal reflections into infinity.

The enigmatic creation displayed at Vida Downtown will feature a mirror under three white Infinite Aura chandeliers to capture the infinite light. This sparkling wonder with its customisable lighting will produce a never-ending reflection, creating a lasting impression on all its spectators.

The collection comes with a technological twist, providing the user with ‘Infinite Control’ through a specifically designed Swarovski App. Guests visiting the hotel will have access to this app and can experience this impressive play of light. They can manipulate the settings of the chandelier to personalise the light patterns using different levels of brightness and colour from the application.

Swarovski’s Infinite Aura Collection will be on display at Vida Downtown until end of December.

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